Consumer IntelPremium

Understand the people you're selling to.

Consumer and audience intelligence — narratives, sentiment, purchase drivers, reviews, and the customer journey, turned into decisions.

Start free See how it works
What it is

Understand the people you're selling to.

Consumer Intel is audience intelligence for your brand. It surfaces the narratives and sentiment around you, the drivers behind purchases, who your audience is, and what reviews reveal — across the customer journey, your product, and competitors — then turns it into decision recommendations.

Key capabilities

What Consumer Intel does.

Story

Narratives & sentiment

See the narratives forming around your brand and the sentiment behind them.

  • Brand narratives
  • Sentiment signals
Why

Purchase drivers & audience

Understand what drives purchases and who your audience really is.

  • Purchase drivers
  • Audience insight
Voice

Reviews & customer journey

Read what reviews say and follow the journey customers take.

  • Review analysis
  • Customer journey
Decide

Product, competitor & decisions

Combine product and competitor insight into clear decision recommendations.

  • Product & competitor insight
  • Decision recommendations
How it works

Connect. Analyze. Act.

1
Connect your brand

Point Outstrip at your brand and its market.

2
Read the signals

See narratives, sentiment, drivers, audience, and reviews in one place.

3
Decide with confidence

Turn consumer insight into decision recommendations.

One platform · one growth team

Put Consumer Intel to work on your brand.

Connect your accounts and see it running on your real data in minutes.

Start free Browse all features